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Coco worked on the brand identity design and three years of seasonal direct mailing design for a Japanese lifestyle brand/store. As a motif for the store identity, she chose a photograph of the water's surface from a lake in New York City's Central Park.

 

She changed the format of the mailing changed every year. 

 

Client: SMP (Space M Projects, LTD., Japan)

Sector: Retail

Graphic Designer: Coco Masuda

Photo Art Direction: Masako Matsuura / SMP

Illustration: Coco Masuda, Stephen Salerno